Ematic Surge

Brand Description

Surge was originally launched by The Coca-Cola Company in 1996 as a competitor to Mountain Dew. The drink gained a cult following in the late 1990s but was discontinued in 2001 due to declining sales. However, due to popular demand, it was reintroduced in limited quantities in 2014 and has since become available more widely, particularly through online retailers.

Surge

Founded
1996
Founder
The Coca-Cola Company
Headquarters
Atlanta, Georgia, USA
Industry
Beverage
Area Served
United States
Products
Surge Original, Surge Zero Sugar