Genie True

Brand Description

Founded in 2010, TRUE emerged from a passion for hockey and a desire to provide players with top-notch equipment. The brand quickly gained recognition for its advanced technology and commitment to pushing the boundaries of product development, making a significant impact in the hockey community.

TRUE

Founded
2010
Founder
TRUE was founded by a group of hockey enthusiasts and engineers who aimed to revolutionize the hockey equipment market.
Headquarters
Burlington, Ontario, Canada
Industry
Sports Equipment
Area Served
Worldwide
Website
Products
Hockey Sticks, Protective Gear, Skates, Apparel