Jeep

Brand Description

Jeep's history dates back to World War II when the U.S. military needed a reliable and versatile vehicle for reconnaissance and transport. Bantam, Willys, and Ford produced the first prototypes, but it was the Willys MB that became the standard military jeep, renowned for its durability and off-road capability. The term "jeep" originated as military slang, possibly derived from "GP" (General Purpose vehicle), and it quickly became the colloquial name for these rugged vehicles. After the war, Willys-Overland launched the CJ (Civilian Jeep) series, capitalizing on the popularity of the military vehicle among returning soldiers and civilians alike. This introduction helped establish Jeep's commercial presence, solidifying its reputation. Over the years, Jeep's line expanded with models like the Jeep Wagoneer, Cherokee, and the iconic Jeep Wrangler. Despite changes in ownership—from Willys-Overland to Kaiser Jeep, then to American Motors Corporation, Chrysler, DaimlerChrysler, and currently Stellantis—the Jeep brand has consistently been associated with adventure and freedom, deeply embedded in American culture.

Jeep

Founded
1945
Founder
Originally developed by Willys-Overland but involved multiple companies in its early production including Bantam and Ford.
Headquarters
Toledo, Ohio, United States
Industry
Automotive
Area Served
Worldwide
Products
SUVs, off-road vehicles, pickup trucks

Automobiles

Model
Year
Document
107 more models and 816 more manuals available for Jeep Automobiles

Outdoors

Model
Document

Recreational Vehicles

Model
Year
Document