
Ninja was established as a brand under the company SharkNinja Operating LLC, which was founded in 1995. Initially focused on household products, the company expanded into kitchen appliances in the early 2000s. The introduction of the Ninja blender in 2012 marked a significant milestone, leading to a series of successful products that revolutionized how consumers approach cooking and food preparation. Over the years, Ninja has gained a loyal customer base and recognition for its quality and innovation.