Cell Phones & Tablets
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Games
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Founded in 2004 as LeTV, the company initially started as an online video streaming platform. Over the years, it expanded its offerings to include smartphones, smart TVs, and various other electronic devices. LeEco quickly gained popularity for its competitive pricing and advanced features. In 2015, it rebranded as LeEco and began to pursue a broader vision of becoming a global technology ecosystem. However, the company faced significant financial challenges in 2017, leading to a restructuring process.