Singer

Brand Description

Founded in 1851 by Isaac Merritt Singer, the Singer Corporation revolutionized textile arts with the introduction of its first practical sewing machine. The innovative design improved upon existing machines and made sewing much more efficient. As a testament to their success, by 1860, Singer was the largest producer of sewing machines in the world. The company expanded rapidly, establishing manufacturing facilities in Europe and offering the first hire-purchase plans, which allowed customers to pay for their sewing machines in installments. This approach popularized sewing machines as household necessities rather than luxury items. Over the decades, Singer has continued to innovate and adapt, staying abreast of technological advances in the industry.

Singer Corporation

Founded
1851
Founder
Isaac Merritt Singer
Headquarters
La Vergne, Tennessee, United States
Industry
Manufacturing
Area Served
Worldwide
Products
Sewing machines, Consumer appliances