Fisher-Price View-Master

Brand Description

The View-Master was invented in 1939 by the American company Sawyer's, and it gained immense popularity in the post-World War II era. Originally designed for use with 3D photographs, it was later adapted to feature a wide variety of subjects, including travel, nature, and educational content. The product underwent several ownership changes over the decades, eventually becoming a part of the Fisher-Price brand, which is owned by Hasbro.

View-Master

Founded
1939
Founder
William Gruber
Headquarters
East Longmeadow, Massachusetts, USA
Industry
Toys and Entertainment
Area Served
Worldwide
Products
View-Master Viewer, View-Master Reels, View-Master Virtual Reality